Yerevan, 04.February.2023,
00
:
00
ՄԵՆՅՈՒ
Unibank is now a regular partner of “Pan-Armenian intellectual movement” IDBank issued another tranche of dollar bonds Green Iphone on the best credit terms at green operator's stores UCOM Provided technical assistance to Shengavit administrative district AMD 9,808,684 to the "City of Smile" Charitable Foundation. The next beneficiary of "The Power of One Dram" is known Unibank offers a “Special” business loan with an interest rate of 8.5% per annum IDBank implements the next issue of nominal coupon bonds Flyone Armenia will start operating regular direct flights Yerevan-Moscow-Yerevan New movie channels in Ucom and good news for unity tariff subscribers Ucom offers discounts on a number of devices on the occasion of love holidays


9 Beauty Rules I Learned From Makeup Guru Turned Mogul Huda Kattan

Lifestyle

Makeup guru turned mogul Huda Kattan has more Instagram followers than Britney Spears and Madonna combined–and 15 times more than Pat McGrath. Videos like "How to Fake a Lip Job" on Kattan's YouTube channel command up to 3 million views. Her Huda Beauty false lashes are Sephora's best-selling brand in the Middle East. So what sets the Dubai-based beauty expert apart from the how-to-makeup masses? 

 

"I actually feel like I'm more a person with makeup on. You can become this character of who you really feel like you are on the inside," Kattan says. Raised in Tennessee and Massachusetts, the makeup-obsessed, self-proclaimed "ugly duckling" moved to Dubai in 2008. "In the beginning, to be honest, it took me awhile to get started. I was just a little nervous about blogging."

Millions of page views later, Kattan fields regular requests from brands looking to advertise on her site. "When you're being offered a lot of money you want to say 'yes,'" she says. "Sometimes the payoff is very short term. So you just have to think about that and say 'More will come later.'" Kattan is focused on what's next for Huda Beauty, Lip Contour pencils designed to reshape the mouth, out this month.

We caught up with Kattan for a crash course on airbrushed skin, super-long lashes, and the secret to super shiny hair.

 
 

INVEST IN RED LIGHT THERAPY 

I've had cystic acne; I've had it all. I love red laser therapy or red light therapy and you can do it at your home and it's really convenient. Kim Kardashian used it to get rid of her psoriasis and I've been using it for years. It lifts your skin, literally gives you like a facelift, clears your skin tone so well, it gets rid of pores. It's the best thing I've ever used. I swear by it. The Baby Quasar is my overall favorite that I've used. It helped with the acne scars.

COCKTAIL YOUR LASH SERUMS

I have always been obsessed with lashes, I think because I was an ugly duckling. And I had really terrible lashes, I had like no lashes. I do have better lashes now, which is kind of funny because I wear false lashes all the time. But my lashes have improved so much because I use a lot of lash serum. I take good care of them. I actually mix two and I feel like that's how I've gotten the best results. But my favorite one if I had to pick one would only be the Neulash. I like Revitalash as well, but Neulash is my favorite. I think it says to use once a day; I use it like three times a day–in the morning, before I sleep, before I put my makeup on. If I'm not wearing makeup, I put it on as soon as I can. My lashes have become so long.

CONDITIONING MASCARA PREVENTS BREAKAGE 

The Dior Show Maximizer, the lash plumper, is one of my favorite products that I've used for so long. I think I've probably been using it since I tried it. It's been the best one. It's conditioned my lashes, I even use it at home sometimes. I use it every single day, even when I'm not putting mascara on sometimes I'll just put it on my lashes. It's also made my lashes quite thick and healthy, and keeps them from breaking.

FILL IN YOUR SCALP WITH EYE SHADOW

Cover your roots with eye shadow. That's the one thing I think I've always kind of picked up and I think part of that comes from being photographed so much, you know, your scalp starts to show when you're taking photos and that really doesn't look so nice. I was doing a photo shoot and there was a celebrity hairstylist and she had like a brown powder that she uses for the scalp and I know every single celebrity's makeup artist, I believe, they use that too. Sometimes people are like, 'Why don't I look good in photos?' but sometimes there's those little things you don't realize that make such a major difference.

TRANSLUCENT POWDER IS THE KEY TO FACETUNED SKIN IRL

People don't even realize the way to get airbrushed skin is actually from powder! It's kind of funny but powder is the way you get a blended face. I went from a 2 to a 10 overnight when I learned that. After you contour, say you do cream contour, which a lot of people like to do, you then need to like set some areas, like the light areas with a light powder and the darker areas with a darker powder. Then you have to put another powder on top of all that. Your face tuning will go down an incredible amount. I love the Make Up For Ever one. I also like the Laura Mercier translucent powder, that one's very good. Here's the trick with powder: You need to moisturize your skin, you want that dewy skin to begin with. When you put the foundation on and you put the powder, everything will melt together if you do that, even if you put a ton of powder on.

MASTER THE HIGH-LOW BEAUTY MIX

One of my favorite drugstore brands, I love NYX. I like a Maybelline FIT foundation for light and natural. I would do a bronzer probably from NYX or even Revlon. Neutrogena makeup wipes I love; those are like my favorite. The L'Oreal Luminous Mascara is my go-to for sure. It's one of the few mascaras that really uses carbon, which makes it so black.

EVERYONE NEEDS A SIGNATURE RED LIPSTICK

I think Ruby Woo from M.A.C is just classic. It's really red–it's really super red–but I also like 99 Pirate from Chanel and I do like the deeper reds. If you wanted to go for a really sexy, ultimate red lip, I would take M.A.C Diva, put it all over my lip, and then just Ruby Woo right in the middle and jblend it out. That would be my perfect red lip.

STREAMLINE YOUR CONTOUR

The general rule is you do a three: go from the middle of the forehead, around the hairline, where the ear begins you go all the way into the center of your face where your eyes are, and then back to the hairline and along the jaw. Everyone should generally do that and a little contour along the nose. But you do have to adapt it to your needs. I think it's really important for people to understand their face shape. My jawline is really square so I just soften it up around the sides, otherwise I can look really masculine.

SUPER SHINY HAIR STARTS IN THE SHOWER 

I have this trick that is the best thing in the world. It's made my hair not only healthy but also manageable and ridiculously shiny. Before you shower you brush your hair–you don't use a comb, you brush your hair. You can never brush your hair wet, that's a big no-no. And then I put a little conditioner from the bottom half. I'll start where my neck is and I'll go all the way down. I won't put anything on my roots and then I'll let that sit for a minute or two. Then I'll start to shampoo my hair and I'll shampoo it twice. That usually gives me really good body. I actually let that rinse out the conditioner, I don't really rinse out the conditioner. And then when I get out of the shower I put serum on my hair. I love Show Beauty Argan oil. Sometimes mix it with the Kindy Oil line from Alterna, it's amazing. I'll put it directly on the my hair and then I'll put conditioner on my hands afterwards. This is all on the ends; I don't put anything on the roots. And then I let that sit for 5-10 minutes and then I rinse everything out. It's just the best thing I've ever done.

 

HUDA'S BEAUTY KIT
  • SHOP NOW
    Baby Quasar PLUS
  • SHOP NOW
    neuLASH Lash Enhancing Serum
  • SHOP NOW
    'Diorshow Maximizer' Lash Plumping Serum
  • SHOP NOW
    Make Up For Ever HD Pressed Powder
  • SHOP NOW
    FIT Me! Matte + Poreless Foundation
Converse Bank receives its second award this year The largest tech event in the trans-Caucasus region will take place from March 10 to 12Ameriabank Leading the Mortgage Market Five Years in a Row Global Finance: Converse Bank is Armenia's leading bank in Trade FinanceUcom offers social media users to take part in #ՄիՍպասիր challenge and get giftsIdram as Ayb's partner for contests Unibank Launches Google Pay Support for Card Users in Armenia Today marks the 33rd anniversary of the Armenian pogroms of BakuThe beneficiary of “The Power of One Dram” in January is the educational program “Talentum” Unibank branch in Ashtarak was reopened in a new address New Year in Idram. results of 2022 I wholeheartedly congratulate all Armenians around the world on the occasion of the Holy Nativity and Theophany of Our Lord Jesus Christ․ Gagik TsarukyanAmeriabank named Best Foreign Exchange Bank in Armenia by Global Finance IFC, Amundi-Acba Launch Partnership to Increase Investment in Armenia’s Infrastructure Head of Abovyan community Eduard Babayan appealed to UN Secretary General Antonio Guterres and President of UN ECOSOC Lachesara StoevaFirst in Armenia. IDBank presents Visa Travel card for travel loversRESO Insurance company was renamed REGO Insurance Ucom sponsored the 90th anniversary celebration of the "Bookinist" bookstore Use of Smart Solutions at Financial Companies: Ameriabank Partners Silicon Mountains 2022Today, 120, 000 citizens of Artsakh (Nagorno-Karabakh) are on the verge of genocide“Smart Infrastructures” panel discussion in participation of the ICT companies and Public Services Regulatory Commission Ameriabank named the Bank of the Year 2022 in Armenia by The Banker Magazine AMD 4․653․223 to "Aren Mehrabyan" foundation: beneficiary of "The Power of One Dram" for December is the Health Fund for Children of Armenia I personally promised the greatest athlete that he will definitely witness the eternity of his own fame. Gagik Tsarukyan Ameria PhonePOS. New application for receiving non-cash payments with a smartphoneAnother dollar tranche of bonds from IDBankAraratBank acts as an underwriter of National Mortgage Company RCO bonds Converse Bank customer wins Visa campaign IDBank “Malatia" branch now more comfortable and modernConverse Bank announces the launch of the new coupon bonds placement It is already possible to make payments with IDBank cards via Apple Pay Philippe Delmotte was elected as a Board member of Unibank UCOM OFFERS BUYING A PRO QUALITY SMARTPHONE AT 3800 AMD/MONTH AND GET HIGH QUALITY WIRELESS EARBUDS Success of the family business based in Tavush: from a home to a guest house and a small winery Ameriabank Launches Google Pay and Google Wallet Support for Card Users in Armenia Ucom subscribers to enjoy the best roaming rate of 8 amd/mb in Georgia, Egypt and UAEGoogle Pay™ is available for Acba bank customers Google Pay is a new contactless payment option for Converse Bank customers Ucom has introduced future network Wi-Fi 6E routers AMD 4,827,643 to the Homeland Defender’s rehabilitation center: The November beneficiary of "The Power of One Dram" is the "Aren Mehrabyan" Foundation AraratBank underwrites FINCA UCO bondsOokla® has awarded Ucom with both “The Fastest Fixed Network in Armenia 2022” and “The Fastest Mobile Network in Armenia 2022” awardsAmeriabank: At the Vanguard of Armenia's Banking Sector Ucom is the best telecommunications company 2022 in Armenia as per Global Banking & Finance Review magazine IDBank issues two tranches of bonds at once։ AMD and USDI will help you to get acquainted with the world of finance. Idram Junior, a revolutionary new financial tool for kidsWith the technical support of Ucom, the world cadet, youth and junior sambo championships 2022 were held in yerevan Sustainalytics Confirms the Compliance of Unibank’s Green Bond Framework with the International Standards Subscribers of UCOM’S all time best offer to enjoy additional benefits "Hovhannes Hovhannisyan and Alexander Spendiaryan: spirictual connections"